Demand Side Platform
If you have approached the world of programmatic advertising . You have certainly heard of Demand Side Platform: the machines […]
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what it is and how it can help you in your business
Hotmart AI is Hotmart’s artificial intelligence tool created to help. Therefore, Content creators structure their online courses. Hotmart is constantly
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How to proceed in this case
Remarketing is certainly one of the most used targeting strategies to reach users inclined to purchase. But the format also
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Formats to stimulate Consideration
If in the awareness phase the brands have competed for the user’s attention, in the consideration phase. They must convince
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Everything you need to know about this event
Hotmart’s FIRE FESTIVAL is one of the largest Creator Economy events. Therefore, Worldwide and the main event on innovation. Entrepreneurship
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How to choose the right advertising
When you enter the world of programmatic advertising , the variety of formats you can draw on is truly vast.
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The best free and easy-to-use photo apps
Therefore, Photo applications are a resource that allows a level of sophistication. In photo editing that was previously impossible for
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How to define them in a SMART way
The Goals are “where we want to go with our campaign”. But before defining the objectives here are the 5
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How to set the right objectives
Not all brands are made for consumers (customers) and not all brands are made for companies (business). There are companies
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A mountain of condoms
Diesel unveiled a new collaboration with Durex at Milan Fashion Week. The partnership was revealed during Wednesday’s show at Superstudio
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Energetic look of 7Up
In recent weeks, 7Up has unveiled its first update in 7 years which includes a new international. Brand positioning and
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Nokia Connecting People
Known by all thanks to its indestructible mobile phones such as the 3310. Between the 90s and 2000s Nokia was