Transparency is paramount. Individuals have a right The Foundation of Trust The Foundation know what data is being collected about them, why it is being collected, and how it will be used.
- Clear and Accessible Privacy Policies: Your privacy policy should be written in plain language, avoiding legal jargon. It should be easy to find on your website and in your mobile apps.
- Just-in-Time Notices: Provide information about b2b email list your data practices at the point of collection. For example, next to the phone number field on a form, include a brief explanation of why you are asking for the number.
- Honesty and Clarity: Be upfront and honest A. Transparency: The Foundation about your intentions. If you plan to use a phone number for marketing, say so explicitly. Do not try to bury this information in the fine print.
Purpose Limitation: Collecting with Intent The Foundation of Trust
You should only collect phone numbers for specified, explicit, and legitimate purposes.
- Define Your Purpose: Before you even think The Foundation of Trust about collecting a phone number, clearly define why you need it. Is it for two-factor common lead generation mistakes authentication? For appointment reminders? For marketing?
- Communicate the Purpose: Clearly communicate this purpose to the individual at the time of collection.
- Avoid “Purpose Creep”: Do not collect a phone number for one purpose and then use it for another without obtaining fresh consent.
C. Data Minimization: Less is More The Foundation of Trust
Only collect the personal data that is adequate, relevant, and limited to what is necessary in relation to the purposes for which it is processed.
- Question the Necessity: Do you really need a phone b2c fax number to provide your service? Could you achieve your objective in a less intrusive way?
- Avoid Over-Collection: Don’t collect a phone number “just in case” you might need it later.
- Regularly Review Your Data Holdings: Periodically review the data you have collected and delete anything that is no longer necessary.