hyperlinks, high-quality content and other elements to improve the positioning of a website and its contents in the serp. What is the position in serp? Serp position is defined based on where a website or content appears on the first page of search engine results. A well-optimized site will be at the top of the organic search results. What is serp marketing? Serp marketing uses all available tools to ensure that a website or content is optimally visible on a serp. Such tools include: keywords, sitelinks, quality content,
social media activity
descriptive and accurate video titles and images, reviews, q&a page, quality images, and more. What are the serp features? Serp features are all results from a google search engine result page (serp) other than a standard organic result (blue link). What are the most common serp features? The most Canadian CEO Email Lists common serp features are featured snippets, other people also asked, video and image carousels, and local packs. Featured snippets are portions of advertising that are taken directly from the organic results to answer a question or clarify an idea. Featured snippets appear at the top of the serp. “other people also asked” and “related questions’ ‘ posts highlight or link to other questions related to a specific search. Other people also asked posts to receive high visibility on the serp. On the other hand,
video carousels highlight
the most relevant videos and images related to a certain search. Local packs help searchers find businesses, sites, etc. In your local community. Typically includes google my business listing information and a map from google maps. Which serp feature was used first by google? The first serp feature used by google is adworks, a pay-per-click advertising product launched in the year 2000. Today, google adworks is known as google ads. How many serp features are there currently? Serp features continue to grow as the needs of search engine users are identifid and met. The current group of serp features includes: featured snippets google ads google shopping results image carousel interesting findings knowledge card knowledge dashboard local packages local teaser news other people also asked/related questions related searches recipe carousels tweets video carousels conclusion seems easy, right? I wish it was! No one said it would be hunky-dory… The great dr.
Pete has been writing
about this topic for years, and his older articles are still some of the best content out there on this topic ( here , here , and here ), to be honest, sometimes it’s a mystery what works. Of course, tools like moz ALB Directory or semrush will make his life easier if he plans to do this on his own, or he can always contact us, we’d love to help you improve his serp and seo! After all, keeping up with the on-serp seo trends.