As of June 4th, Facebook will no longer allow Facebook ID extraction. This news seems to have. For those who don’t know what I’m talking about, here’s a brief explanation. Party is OverPhoto rights by Fotolia Facebook.
that can be used to identify it
This data could be extracted until recently with the help of the aforementioned tools. The files that were generated could then be uploaded to Facebook and you could create custom audiences that did wonders in terms of ROI because they gave (and give) much better results than the normal targeting of the platform.
What alternatives exist
for creating highly segmented custom audiences? In the short term, we probably won’t find anything that works as well to create a custom audience brazil whatsapp number data with that quality when it comes to segmentation. Running campaigns with Facebook will now be more expensive if we work based on similar or custom audiences if we don’t have our own database.
The options I see for creating quality
custom audiences are the following: Buy segmented databases from companies like Adsalsa (I don’t know the prices but it won’t be cheap). Focus even more bulk lead on subscriber acquisition due to its increasing importance in creating custom
Take advantage of the databases
provided by Twitter , Google or LinkedIn that allow you to extract the email addresses of your contacts. The key is definitely in the generation of email rethinking the 4ps of marketing contacts through our own means (blog subscribers or clients)