Many foreign trade companies have questions about the annual fee of AliExpress and the platform’s charges. This article will explain in detail the annual fee policy of AliExpress in recent years. In addition to the annual fee of AliExpress, AliExpress will also charge transaction commission fees, logistics fees, advertising fees, etc. In the following content, we will explain these fees one by one, hoping to help more people understand and deal with these fees.
1. What is AliExpress?
First of all, let me explain AliExpress. AliExpress is a cross-border e-commerce platform that was officially launched in 2010. It belongs to Alibaba Group, so most of us foreign trade people also call AliExpress AliExpress.
AliExpress is an online cross-border e-commerce platform. It sells all kinds of goods to global buyers. AliExpress not only provides services for global buyers with various products from all over the world, but also serves as a platform for displaying and selling products. On AliExpress, we can find not only large companies but also individual merchants. Unlike Taobao in China, AliExpress is a large cross-border e-commerce platform.
AliExpress covers a wide variety of different types of goods. All the goods we need in our daily life or business activities can be found on AliExpress. The following are some common types of goods on AliExpress:
Clothing, Footwear and Accessories:
Including men’s, women’s and children’s clothing, shoes, hats, gloves, scarves, ties, etc.
Electronic products: including mobile phones, tablets, headphones, speakers, TVs, cameras, smart watches, etc.
Household items: including furniture, bedding, kitchen utensils, home decoration, household appliances, etc.
Beauty and skin care: including cosmetics, skin care products, perfumes, beauty tools, etc.
Sports and outdoor products: including sportswear, sports shoes, fitness equipment, outdoor gear, camping supplies, etc.
Toys and Entertainment: Includes toys, educational games, musical instruments, handicrafts, etc.
2. The difference between AliExpress and Alibaba International Station
The differences between the AliExpress platform and Alibaba International Station are as follows:
AliExpress is a cross-border e-commerce platform of B2C nature, focusing on retail. The products sold are relatively low in price, and buyers pay directly online, similar to traditional e-commerce shopping.
Alibaba International Station (alibaba.com) is a B2B cross-border e-commerce platform that mainly deals in the wholesale of bulk commodities. Transactions require online inquiry and negotiation to complete.
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3. What is the annual fee for AliExpress?
As long as merchants join AliExpress, they need to pay the annual fee of AliExpress. The official website name of the annual fee of AliExpress is the annual fee of AliExpress Technology Service Fee. The annual fee of AliExpress in 2018 and 2019 is between 10,000 and 100,000 RMB. The annual fee of AliExpress in most industries is 10,000, and only some industries have annual fees of 20,000, 30,000, 50,000 and 100,000.
If a merchant achieves the minimum USD sales for each industry set by AliExpress, AliExpress will return 50% or 100% of the annual fee to the merchant. Generally, merchants with good business performance can get the annual fee refund.
For example, if you are a merchant selling wedding dresses and your sales last year reached 50,000 US dollars, the annual fee you paid for AliExpress will be fully refunded to you.
This is the annual fee and assessment table of technical service fees for various purposes of AliExpress in 2018. The specific charging standards and refund standards are as follows:
The annual fee of AliExpress in 2019 has not changed much from that in 2018, so I will not repeat it here.
4. Starting from 2020, the annual fee of AliExpress will be changed to the deposit of AliExpress
In 2020, AliExpress launched a deposit rule, which means that registered merchants no longer pay annual fees to AliExpress, but must pay a deposit for AliExpress Global. Once the AliExpress deposit is paid, it does not need to be paid again every year.
AliExpress changed the original annual fee to a security deposit to ensure the integrity of merchants. If merchants violate the rules, AliExpress will deduct the merchant’s security deposit.
If a merchant violates the prohibition of sales how can a content marketing strategy fail? restrictions, the platform will deduct a deposit of 300-5000. When the deposit is deducted to 0, the merchant will be forced to remove the product from the shelves.
The standards for collecting the deposit of AliExpress are roughly the same as the previous standards for collecting annual fees of AliExpress.
5. Can the AliExpress deposit be refunded?
The deposit of AliExpress is refundable. If the merchant no longer operates on the AliExpress platform or his/her account is permanently blocked, the deposit will be refunded to the merchant after the merchant applies for it.
AliExpress deposit refund application, the specific steps are as follows:
- Log in to your AliExpress account and phone number qa find your personal center page
- Find Margin Management > Margin Refund
- Fill in the deposit refund application form and submit the deposit refund application
- Waiting for review
- Refund successful
If a merchant is permanently banned and wants to get the AliExpress deposit back, he or she also needs to apply online. At this time, the platform will first deduct relevant fees, such as fines for violations, unsettled refunds and platform service fees, before refunding the remaining AliExpress deposit.