Sure, here are some of the best practices for properly identifying the sender in SMS marketing messages: Use your business name or brand name as the sender ID. This will help to build trust with your customers and make it clear who the message is from. Include your company’s phone […]
Daily Archives: July 23, 2023
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Sure, here are some tips on how to avoid using SMS marketing for spam or unsolicited promotions: Get permission before you send SMS messages. This means that you should only send SMS messages to people who have explicitly opted in to receive them. You can do this by collecting their […]
Sure, here are some strategies you can use to avoid overwhelming customers with repetitive SMS content: Segment your audience. Not all of your customers are the same, so you shouldn’t treat them all the same. Segment your audience based on factors like purchase history, demographics, and interests. This will help […]
Sure, here are some tips on how to avoid sending SMS messages to inactive or disengaged subscribers: Track your SMS engagement metrics. This includes tracking things like open rates, click-through rates, and unsubscribe rates. You can use this data to identify subscribers who are not engaging with your messages. Set […]
SMS marketing, and how you can stay compliant: SMS marketing is a powerful tool that can be used to reach a large audience quickly and easily. However, there are a number of potential legal issues that businesses need to be aware of before they start sending SMS messages. Some of […]
Sure, here are some tips on how to ensure that SMS marketing messages are relevant and valuable to the recipients: Start with a strong understanding of your audience. What are their interests? What are their pain points? Once you understand your audience, you can start to tailor your messages to […]
Sure, here are some of the risks of sending too many SMS messages and how you can find the right frequency: People will unsubscribe from your SMS list. If you send too many messages, people will eventually get tire of them and unsubscribe from your list. This will reduce your […]
Sure, here are some tips on how to avoid using misleading or deceptive language in SMS marketing messages: Be clear and upfront about what you’re offering. Don’t use misleading or deceptive language to try to get people to click on your links or make a purchase. For example, don’t say […]
Sure, here are some of the consequences of sending SMS messages without obtaining proper consent from recipients: Legal penalties. In the United States, the Telephone Consumer Protection Act (TCPA) prohibits sending unsolicited text messages to wireless numbers. Violating the TCPA can result in significant fines, up to $42,000 per violation. […]
SMS personalization that you should be aware of: SMS personalization is a rapidly growing field, and there are a number of exciting new trends and innovations on the horizon. Here are a few of the most important trends to watch for: The rise of artificial intelligence (AI). AI is already […]
